Ujjawal Asthana

Ujjawal is a fat to fit strength conditioning athlete, a serial entrepreneur and currently a co-founder at Zymrat - an innovation led performance wear brand competing directly with global giants with its high quality IP products. The long term vision for Zymrat is not only to build a successful and leading activewear brand out of India, but to also ensue belief in the ever growing Indian customer base with active lifestyle that we as a country have the right to make and consume world class products without needing to burn a hole in our pocket, and at the same time when rest of the world does.

More than 70% products from global brands never see the face of India because India is not considered a primary sportswear performance wear market which can command first access to innovation. Zymrat is solving this problem by spending 3x on its raw materials and developing unique technology in house to compete with who's who of the performance wear industry.

Ujjawal decided to start Zymrat after having a successful stint as an entrepreneur with his technology consulting firm, and after undergoing a fitness transformation which brought him closer to the community and made his personal pain point of price point vs quality gap in the Indian market in the activewear category more relevant.